{"id":24767,"date":"2023-01-18T14:32:40","date_gmt":"2023-01-18T14:32:40","guid":{"rendered":"https:\/\/ecomlux.lu\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/"},"modified":"2024-04-26T09:27:22","modified_gmt":"2024-04-26T09:27:22","slug":"google-pushes-back-the-end-of-third-party-cookies-to-2024","status":"publish","type":"post","link":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/","title":{"rendered":"Google pushes back the end of third-party cookies to 2024"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"24767\" class=\"elementor elementor-24767 elementor-15771\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8ac2e10 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"8ac2e10\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-57e01f9\" data-id=\"57e01f9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-91c5ca9 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"91c5ca9\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c081762\" data-id=\"c081762\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a8c52e1 elementor-hidden-widescreen elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"a8c52e1\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1500\" height=\"1200\" src=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr\" class=\"attachment-full size-full wp-image-24319\" alt=\"\" srcset=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png 1500w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies-300x240.png 300w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies-1024x819.png 1024w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies-768x614.png 768w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1792c6f elementor-mobile-align-left elementor-widget elementor-widget-post-info\" data-id=\"1792c6f\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-e6ea18d elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Digital in general<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edff68a elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"edff68a\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Google pushes back the end of third-party cookies to 2024<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1de5eb elementor-hidden-tablet elementor-hidden-mobile elementor-view-default elementor-invisible elementor-widget elementor-widget-icon\" data-id=\"a1de5eb\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;bounce&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon elementor-animation-shrink\" href=\"#down\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"1500\" viewBox=\"0 0 1125 1124.99995\" height=\"1500\" preserveAspectRatio=\"xMidYMid meet\"><defs><clipPath id=\"f7ae1cc08c\"><path d=\"M 562.5 0 C 251.839844 0 0 251.839844 0 562.5 C 0 873.160156 251.839844 1125 562.5 1125 C 873.160156 1125 1125 873.160156 1125 562.5 C 1125 251.839844 873.160156 0 562.5 0 Z M 562.5 0 \" clip-rule=\"nonzero\"><\/path><\/clipPath><clipPath id=\"b55cad3550\"><path d=\"M 292 297 L 833 297 L 833 838 L 292 838 Z M 292 297 \" clip-rule=\"nonzero\"><\/path><\/clipPath><clipPath id=\"ac14c29871\"><path d=\"M 93.40625 485.0625 L 480.546875 97.921875 L 1031.558594 648.9375 L 644.417969 1036.078125 Z M 93.40625 485.0625 \" clip-rule=\"nonzero\"><\/path><\/clipPath><clipPath id=\"918edcb050\"><path d=\"M 93.40625 485.0625 L 480.546875 97.921875 L 1031.558594 648.9375 L 644.417969 1036.078125 Z M 93.40625 485.0625 \" clip-rule=\"nonzero\"><\/path><\/clipPath><clipPath id=\"cc1d0bee46\"><path d=\"M 93 97 L 1032 97 L 1032 1037 L 93 1037 Z M 93 97 \" clip-rule=\"nonzero\"><\/path><\/clipPath><clipPath id=\"5b35216795\"><path d=\"M 93.40625 485.0625 L 480.546875 97.921875 L 1031.558594 648.9375 L 644.417969 1036.078125 Z M 93.40625 485.0625 \" clip-rule=\"nonzero\"><\/path><\/clipPath><clipPath id=\"9aa3d19088\"><path d=\"M 93.40625 485.0625 L 480.546875 97.921875 L 1031.558594 648.9375 L 644.417969 1036.078125 Z M 93.40625 485.0625 \" clip-rule=\"nonzero\"><\/path><\/clipPath><\/defs><g clip-path=\"url(#f7ae1cc08c)\"><rect x=\"-112.5\" width=\"1350\" fill=\"#e0daff\" y=\"-112.499995\" height=\"1349.99994\" fill-opacity=\"1\"><\/rect><path stroke-linecap=\"butt\" transform=\"matrix(0.75, 0, 0, 0.75, 0.000025, -0.00002)\" fill=\"none\" stroke-linejoin=\"miter\" d=\"M 750.000031 0.0000266667 C 335.786454 0.0000266667 -0.0000333333 335.786514 -0.0000333333 750.000091 C -0.0000333333 1164.213669 335.786454 1500.000156 750.000031 1500.000156 C 1164.213609 1500.000156 1500.000096 1164.213669 1500.000096 750.000091 C 1500.000096 335.786514 1164.213609 0.0000266667 750.000031 0.0000266667 Z M 750.000031 0.0000266667 \" stroke=\"#6852ed\" stroke-width=\"52\" stroke-opacity=\"1\" stroke-miterlimit=\"4\"><\/path><\/g><g clip-path=\"url(#b55cad3550)\"><g clip-path=\"url(#ac14c29871)\"><g clip-path=\"url(#918edcb050)\"><path fill=\"#6852ed\" d=\"M 819.171875 461.710938 C 812.0625 461.703125 805.832031 467.933594 805.8125 475.066406 L 805.847656 791.652344 L 315.296875 301.101562 C 310.082031 295.886719 301.605469 295.886719 296.390625 301.101562 C 291.175781 306.316406 291.171875 314.796875 296.386719 320.011719 L 786.902344 810.527344 L 470.375 810.542969 C 463.214844 810.519531 457.003906 816.761719 456.996094 823.890625 C 456.996094 827.5 458.394531 830.875 460.894531 833.375 C 463.398438 835.878906 466.773438 837.277344 470.371094 837.285156 L 815.761719 837.355469 L 815.777344 837.339844 L 819.277344 837.347656 C 826.40625 837.363281 832.644531 831.125 832.632812 823.992188 L 832.574219 475.105469 C 832.550781 467.726562 826.554688 461.730469 819.167969 461.714844 Z M 819.171875 461.710938 \" fill-opacity=\"1\" fill-rule=\"nonzero\"><\/path><\/g><\/g><\/g><g clip-path=\"url(#cc1d0bee46)\"><g clip-path=\"url(#5b35216795)\"><g clip-path=\"url(#9aa3d19088)\"><path stroke-linecap=\"butt\" transform=\"matrix(0.380422, -0.380422, 0.380422, 0.380422, 93.484339, 484.98565)\" fill=\"none\" stroke-linejoin=\"miter\" d=\"M 984.382927 923.201659 C 975.049136 913.847332 958.671362 913.847332 949.270828 923.196525 L 533.218904 1339.340863 L 533.218904 49.850465 C 533.218904 36.142423 522.077911 25.00143 508.369869 25.00143 C 494.661826 25.00143 483.510565 36.142423 483.510565 49.850465 L 483.510565 1339.248449 L 67.468909 923.247866 C 58.088911 913.806259 41.721406 913.847332 32.341408 923.206793 C 27.597501 927.9507 24.999648 934.224568 24.999648 940.796214 C 24.999648 947.378128 27.597501 953.651996 32.315738 958.390769 L 486.180296 1412.440155 L 486.221369 1412.440155 L 490.811252 1417.050575 C 500.160445 1426.440841 516.558755 1426.440841 525.918217 1417.050575 L 984.393195 958.421574 C 994.060702 948.692457 994.060702 932.930776 984.372659 923.201659 Z M 984.382927 923.201659 \" stroke=\"#6852ed\" stroke-width=\"50\" stroke-opacity=\"1\" stroke-miterlimit=\"10\"><\/path><\/g><\/g><\/g><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ead5434\" data-id=\"ead5434\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa491fc elementor-hidden-mobile elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"aa491fc\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1500\" height=\"1200\" src=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr\" class=\"attachment-full size-full wp-image-24319\" alt=\"\" srcset=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png 1500w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies-300x240.png 300w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies-1024x819.png 1024w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies-768x614.png 768w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2dc0cd2 elementor-section-height-min-height elementor-section-items-stretch elementor-section-boxed elementor-section-height-default\" data-id=\"2dc0cd2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2fcd25a\" data-id=\"2fcd25a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8007db0 elementor-widget elementor-widget-menu-anchor\" data-id=\"8007db0\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"down\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8e10524 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default\" data-id=\"8e10524\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-303d167\" data-id=\"303d167\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e2bd38 elementor-share-buttons--view-icon elementor-share-buttons--skin-framed elementor-share-buttons--shape-circle elementor-share-buttons--color-custom elementor-hidden-mobile elementor-grid-0 elementor-widget elementor-widget-share-buttons\" data-id=\"7e2bd38\" data-element_type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset&quot;:360,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_on&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_whatsapp\" role=\"button\" tabindex=\"0\" aria-label=\"Share on whatsapp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-whatsapp\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-629e445\" data-id=\"629e445\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4871e4 elementor-widget elementor-widget-text-editor\" data-id=\"e4871e4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Initially, Google had planned to <strong>end third-party cookies<\/strong> in 2022, but then took the decision to extend the deadline to the end of 2023. The removal of third-party cookies is now scheduled for mid-2024.<\/span><\/p>\n<\/p>\n<p><span style=\"font-weight: 400;\">Technically,<\/span> the purpose of <b>cookies<\/b> <span style=\"font-weight: 400;\">is to help advertisers<\/span> <b>track Internet users to find out which sites<\/b> they visit, in order to <span style=\"font-weight: 400;\">provide them with personalised<\/span> <b>advertising<\/b>.<span style=\"font-weight: 400;\">. However, they are unpopular with many internet users and the relevant authorities, as <\/span><b>they can jeopardise data privacy.<\/b><span style=\"font-weight: 400;\">. In an attempt to preserve privacy, Google wants to <\/span><b>replace cookies<\/b> <span style=\"font-weight: 400;\">with a token called \u201cTRUST TOKEN\u201d, which plays a similar role to cookies, but has encryption<\/span> t<b>o mask the identity of an internet user to advertisers<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<\/p>\n<p><span style=\"font-weight: 400;\">Google&#8217;s efforts to move away from third-party cookies date back to 2019, when it announced to the general public its roadmap revolving around<\/span> <b>Privacy Sandbox<\/b><span style=\"font-weight: 400;\">. This programme aims to define a set of standards to <\/span><b>help advertisers deliver personalised ads without revealing users&#8217; <\/b><span style=\"font-weight: 400;\">personal information.<\/span><\/p>\n<\/p>\n<p><span style=\"font-weight: 400;\">Google has decided to<\/span> <b>activate the Privacy Sandbox for millions of new Chrome users<\/b><span style=\"font-weight: 400;\"> in the coming weeks. Throughout 2023, the web browser will allow more and more users to use these settings, which will eventually replace cookies. <\/span><\/p>\n<\/p>\n<p><span style=\"font-weight: 400;\">The<\/span> <b>end of third-party cookies is due to the growing concern of Internet users about data use and protection.<\/b><span style=\"font-weight: 400;\">. In addition, the latest regulations on data collection and management have also caused the end of these cookies.<\/span><\/p>\n<\/p>\n<p><span style=\"font-weight: 400;\">However, this change is not without consequences. Indeed, according to Google,<\/span> <b>most publishers risk losing between 50% and 70% of their revenues<\/b> <span style=\"font-weight: 400;\">if they do not reconfigure their approach to ad and data management by 2024<\/span>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64c4ce4 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"64c4ce4\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"\/en\/services\/seo-luxembourg\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"512\" height=\"512\" x=\"0\" y=\"0\" viewBox=\"0 0 512 512\" style=\"enable-background:new 0 0 512 512\" xml:space=\"preserve\" class=\"\">  <g>    <path d=\"M256 0C114.844 0 0 114.844 0 256s114.844 256 256 256 256-114.844 256-256S397.156 0 256 0zm0 490.667C126.604 490.667 21.333 385.396 21.333 256S126.604 21.333 256 21.333 490.667 126.604 490.667 256 385.396 490.667 256 490.667z\" fill=\"#6852ed\" opacity=\"1\" data-original=\"#000000\" class=\"\"><\/path>    <path d=\"M352 149.333H224c-5.896 0-10.667 4.771-10.667 10.667s4.771 10.667 10.667 10.667h102.25L152.458 344.458c-4.167 4.167-4.167 10.917 0 15.083 2.083 2.083 4.813 3.125 7.542 3.125s5.458-1.042 7.542-3.125L341.333 185.75V288A10.66 10.66 0 0 0 352 298.667 10.66 10.66 0 0 0 362.667 288V160A10.66 10.66 0 0 0 352 149.333z\" fill=\"#6852ed\" opacity=\"1\" data-original=\"#000000\" class=\"\"><\/path>  <\/g><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Boost your ranking on Google<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3a09715 elementor-invisible\" data-id=\"3a09715\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-159147f elementor-widget elementor-widget-heading\" data-id=\"159147f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">You may also like :\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-037ae85 elementor-grid-1 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-pp-posts\" data-id=\"037ae85\" data-element_type=\"widget\" data-widget_type=\"pp-posts.overlap\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"pp-posts-container\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t<div class=\"pp-posts pp-posts-skin-overlap elementor-grid pp-posts-grid\" data-query-type=\"custom\" data-layout=\"grid\" data-page=\"24767\" data-skin=\"overlap\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-post-wrap pp-grid-item-wrap elementor-grid-item post-31460 post type-post status-publish format-standard has-post-thumbnail hentry category-artificial-intelligence\">\n\t\t\t\t\t\t<div class=\"pp-post pp-grid-item\">\n\t\t\t\t\t\t<div class=\"pp-post-thumbnail\">\n\t\t\t<a href=\"https:\/\/ecomlux.lu\/en\/2024\/12\/06\/adobe-genstudio\/\" title=\"Adobe GenStudio: AI-Driven Campaign Creation and Management\"><img decoding=\"async\" width=\"800\" height=\"640\" src=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/12\/ecomlux-actualite-article-adobe-genstudio-1024x819.png?wsr\" class=\"attachment-large size-large wp-image-31457\" alt=\"ecomlux-actualite-article-adobe-genstudio\" srcset=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/12\/ecomlux-actualite-article-adobe-genstudio-1024x819.png 1024w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/12\/ecomlux-actualite-article-adobe-genstudio-300x240.png 300w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/12\/ecomlux-actualite-article-adobe-genstudio-768x614.png 768w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/12\/ecomlux-actualite-article-adobe-genstudio.png 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\t\t\t\t<div class=\"pp-post-terms-wrap\">\n\t\t\t<span class=\"pp-post-terms\">\n\t\t\t\t<span class=\"pp-post-term\"><a href=\"https:\/\/ecomlux.lu\/en\/category\/artificial-intelligence\/\">Artificial intelligence<\/a><\/span>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\n\t\t\t\t<div class=\"pp-post-content-wrap\">\n\t\t\t\t\t<div class=\"pp-post-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"pp-post-title\">\n\t\t\t\t<a href=\"https:\/\/ecomlux.lu\/en\/2024\/12\/06\/adobe-genstudio\/\">Adobe GenStudio: AI-Driven Campaign Creation and Management<\/a>\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"pp-post-wrap pp-grid-item-wrap elementor-grid-item post-31395 post type-post status-publish format-standard has-post-thumbnail hentry category-digital-in-general\">\n\t\t\t\t\t\t<div class=\"pp-post pp-grid-item\">\n\t\t\t\t\t\t<div class=\"pp-post-thumbnail\">\n\t\t\t<a href=\"https:\/\/ecomlux.lu\/en\/2024\/11\/23\/arc-browser\/\" title=\"Arc Browser: Transforming Browsing for Professionals\"><img decoding=\"async\" width=\"800\" height=\"640\" src=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/11\/ecomlux-actualite-article-arc-browser-1024x819.png?wsr\" class=\"attachment-large size-large wp-image-31390\" alt=\"arc-browser\" srcset=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/11\/ecomlux-actualite-article-arc-browser-1024x819.png 1024w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/11\/ecomlux-actualite-article-arc-browser-300x240.png 300w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/11\/ecomlux-actualite-article-arc-browser-768x614.png 768w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/11\/ecomlux-actualite-article-arc-browser.png 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\t\t\t\t<div class=\"pp-post-terms-wrap\">\n\t\t\t<span class=\"pp-post-terms\">\n\t\t\t\t<span class=\"pp-post-term\"><a href=\"https:\/\/ecomlux.lu\/en\/category\/digital-in-general\/\">Digital in general<\/a><\/span>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\n\t\t\t\t<div class=\"pp-post-content-wrap\">\n\t\t\t\t\t<div class=\"pp-post-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"pp-post-title\">\n\t\t\t\t<a href=\"https:\/\/ecomlux.lu\/en\/2024\/11\/23\/arc-browser\/\">Arc Browser: Transforming Browsing for Professionals<\/a>\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"pp-post-wrap pp-grid-item-wrap elementor-grid-item post-30184 post type-post status-publish format-standard has-post-thumbnail hentry category-artificial-intelligence\">\n\t\t\t\t\t\t<div class=\"pp-post pp-grid-item\">\n\t\t\t\t\t\t<div class=\"pp-post-thumbnail\">\n\t\t\t<a href=\"https:\/\/ecomlux.lu\/en\/2024\/10\/30\/canva-droptober\/\" title=\"Canva Droptober 2024: New AI Tools to Boost Creativity\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"640\" src=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/ecomlux-actualite-article-canva-droptober-1024x819.png?wsr\" class=\"attachment-large size-large wp-image-30174\" alt=\"ecomlux-actualite-article-canva-droptober\" srcset=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/ecomlux-actualite-article-canva-droptober-1024x819.png 1024w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/ecomlux-actualite-article-canva-droptober-300x240.png 300w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/ecomlux-actualite-article-canva-droptober-768x614.png 768w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/ecomlux-actualite-article-canva-droptober.png 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\t\t\t\t<div class=\"pp-post-terms-wrap\">\n\t\t\t<span class=\"pp-post-terms\">\n\t\t\t\t<span class=\"pp-post-term\"><a href=\"https:\/\/ecomlux.lu\/en\/category\/artificial-intelligence\/\">Artificial intelligence<\/a><\/span>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\n\t\t\t\t<div class=\"pp-post-content-wrap\">\n\t\t\t\t\t<div class=\"pp-post-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"pp-post-title\">\n\t\t\t\t<a href=\"https:\/\/ecomlux.lu\/en\/2024\/10\/30\/canva-droptober\/\">Canva Droptober 2024: New AI Tools to Boost Creativity<\/a>\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"pp-post-wrap pp-grid-item-wrap elementor-grid-item post-30125 post type-post status-publish format-standard has-post-thumbnail hentry category-digital-marketing-en\">\n\t\t\t\t\t\t<div class=\"pp-post pp-grid-item\">\n\t\t\t\t\t\t<div class=\"pp-post-thumbnail\">\n\t\t\t<a href=\"https:\/\/ecomlux.lu\/en\/2024\/10\/18\/native-ads\/\" title=\"Native Advertising: Seamlessly Blending Ads into Content\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"640\" src=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/news-ecomlux-native-ads-1-1024x819.png?wsr\" class=\"attachment-large size-large wp-image-30146\" alt=\"\" srcset=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/news-ecomlux-native-ads-1-1024x819.png 1024w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/news-ecomlux-native-ads-1-300x240.png 300w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/news-ecomlux-native-ads-1-768x614.png 768w, https:\/\/ecomlux.lu\/wp-content\/uploads\/2024\/10\/news-ecomlux-native-ads-1.png 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\t\t\t\t<div class=\"pp-post-terms-wrap\">\n\t\t\t<span class=\"pp-post-terms\">\n\t\t\t\t<span class=\"pp-post-term\"><a href=\"https:\/\/ecomlux.lu\/en\/category\/digital-marketing-en\/\">Digital marketing<\/a><\/span>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\n\t\t\t\t<div class=\"pp-post-content-wrap\">\n\t\t\t\t\t<div class=\"pp-post-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"pp-post-title\">\n\t\t\t\t<a href=\"https:\/\/ecomlux.lu\/en\/2024\/10\/18\/native-ads\/\">Native Advertising: Seamlessly Blending Ads into Content<\/a>\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Initially, Google had planned to end third-party cookies in 2022, but then took the decision to extend the deadline to the end of 2023. The removal of third-party cookies is now scheduled for mid-2024. Technically, the purpose of cookies is to help advertisers track Internet users to find out which sites they visit, in order [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24319,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[113],"tags":[],"class_list":["post-24767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-in-general-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google pushes back the end of third-party cookies to 2024<\/title>\n<meta name=\"description\" content=\"Google had planned to end third-party cookies in 2022, but the removal is now scheduled for mid-2024.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google pushes back the end of third-party cookies to 2024\" \/>\n<meta property=\"og:description\" content=\"Google had planned to end third-party cookies in 2022, but the removal is now scheduled for mid-2024.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"ECOM LUX | Agence digitale\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ecomlux2020\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-18T14:32:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-26T09:27:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jeremy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jeremy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/\"},\"author\":{\"name\":\"Jeremy\",\"@id\":\"https:\/\/ecomlux.lu\/en\/#\/schema\/person\/f557e4f43c08a1c9483ebbc0e91f38b3\"},\"headline\":\"Google pushes back the end of third-party cookies to 2024\",\"datePublished\":\"2023-01-18T14:32:40+00:00\",\"dateModified\":\"2024-04-26T09:27:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/\"},\"wordCount\":317,\"publisher\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr\",\"articleSection\":[\"Digital in general\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/\",\"url\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/\",\"name\":\"Google pushes back the end of third-party cookies to 2024\",\"isPartOf\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr\",\"datePublished\":\"2023-01-18T14:32:40+00:00\",\"dateModified\":\"2024-04-26T09:27:22+00:00\",\"description\":\"Google had planned to end third-party cookies in 2022, but the removal is now scheduled for mid-2024.\",\"breadcrumb\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#primaryimage\",\"url\":\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr\",\"contentUrl\":\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr\",\"width\":1500,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ecomlux.lu\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google pushes back the end of third-party cookies to 2024\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ecomlux.lu\/en\/#website\",\"url\":\"https:\/\/ecomlux.lu\/en\/\",\"name\":\"ECOM LUX | Agence de communication Luxembourg\",\"description\":\"Votre agence de communication 360\u00b0 | ECOM LUX\",\"publisher\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ecomlux.lu\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ecomlux.lu\/en\/#organization\",\"name\":\"ECOM LUX | Votre vision, notre expertise\",\"url\":\"https:\/\/ecomlux.lu\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ecomlux.lu\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2022\/11\/logo-ecomlux-partenaire-digital-noir.webp?wsr\",\"contentUrl\":\"https:\/\/ecomlux.lu\/wp-content\/uploads\/2022\/11\/logo-ecomlux-partenaire-digital-noir.webp?wsr\",\"width\":600,\"height\":180,\"caption\":\"ECOM LUX | Votre vision, notre expertise\"},\"image\":{\"@id\":\"https:\/\/ecomlux.lu\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ecomlux2020\",\"https:\/\/www.instagram.com\/ecom_lux\/\",\"https:\/\/www.linkedin.com\/company\/ecom-lux\/\",\"https:\/\/www.tiktok.com\/@ecom_lux\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/ecomlux.lu\/en\/#\/schema\/person\/f557e4f43c08a1c9483ebbc0e91f38b3\",\"name\":\"Jeremy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ecomlux.lu\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/204ef6a15e593fe7005067a581fb027e2de6619385d199b46b5137a55aac8c5f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/204ef6a15e593fe7005067a581fb027e2de6619385d199b46b5137a55aac8c5f?s=96&d=mm&r=g\",\"caption\":\"Jeremy\"},\"sameAs\":[\"https:\/\/ecomlux.lu\"],\"url\":\"https:\/\/ecomlux.lu\/en\/author\/jeremy\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google pushes back the end of third-party cookies to 2024","description":"Google had planned to end third-party cookies in 2022, but the removal is now scheduled for mid-2024.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/","og_locale":"en_US","og_type":"article","og_title":"Google pushes back the end of third-party cookies to 2024","og_description":"Google had planned to end third-party cookies in 2022, but the removal is now scheduled for mid-2024.","og_url":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/","og_site_name":"ECOM LUX | Agence digitale","article_publisher":"https:\/\/www.facebook.com\/ecomlux2020","article_published_time":"2023-01-18T14:32:40+00:00","article_modified_time":"2024-04-26T09:27:22+00:00","og_image":[{"width":1500,"height":1200,"url":"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png","type":"image\/png"}],"author":"Jeremy","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Jeremy","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#article","isPartOf":{"@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/"},"author":{"name":"Jeremy","@id":"https:\/\/ecomlux.lu\/en\/#\/schema\/person\/f557e4f43c08a1c9483ebbc0e91f38b3"},"headline":"Google pushes back the end of third-party cookies to 2024","datePublished":"2023-01-18T14:32:40+00:00","dateModified":"2024-04-26T09:27:22+00:00","mainEntityOfPage":{"@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/"},"wordCount":317,"publisher":{"@id":"https:\/\/ecomlux.lu\/en\/#organization"},"image":{"@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#primaryimage"},"thumbnailUrl":"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr","articleSection":["Digital in general"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/","url":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/","name":"Google pushes back the end of third-party cookies to 2024","isPartOf":{"@id":"https:\/\/ecomlux.lu\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#primaryimage"},"image":{"@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#primaryimage"},"thumbnailUrl":"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr","datePublished":"2023-01-18T14:32:40+00:00","dateModified":"2024-04-26T09:27:22+00:00","description":"Google had planned to end third-party cookies in 2022, but the removal is now scheduled for mid-2024.","breadcrumb":{"@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#primaryimage","url":"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr","contentUrl":"https:\/\/ecomlux.lu\/wp-content\/uploads\/2023\/01\/ecomlux-actualite-article-google-cookies.png?wsr","width":1500,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/ecomlux.lu\/en\/2023\/01\/18\/google-pushes-back-the-end-of-third-party-cookies-to-2024\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ecomlux.lu\/en\/"},{"@type":"ListItem","position":2,"name":"Google pushes back the end of third-party cookies to 2024"}]},{"@type":"WebSite","@id":"https:\/\/ecomlux.lu\/en\/#website","url":"https:\/\/ecomlux.lu\/en\/","name":"ECOM LUX | Agence de communication Luxembourg","description":"Votre agence de communication 360\u00b0 | ECOM LUX","publisher":{"@id":"https:\/\/ecomlux.lu\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ecomlux.lu\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/ecomlux.lu\/en\/#organization","name":"ECOM LUX | Votre vision, notre expertise","url":"https:\/\/ecomlux.lu\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ecomlux.lu\/en\/#\/schema\/logo\/image\/","url":"https:\/\/ecomlux.lu\/wp-content\/uploads\/2022\/11\/logo-ecomlux-partenaire-digital-noir.webp?wsr","contentUrl":"https:\/\/ecomlux.lu\/wp-content\/uploads\/2022\/11\/logo-ecomlux-partenaire-digital-noir.webp?wsr","width":600,"height":180,"caption":"ECOM LUX | Votre vision, notre expertise"},"image":{"@id":"https:\/\/ecomlux.lu\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ecomlux2020","https:\/\/www.instagram.com\/ecom_lux\/","https:\/\/www.linkedin.com\/company\/ecom-lux\/","https:\/\/www.tiktok.com\/@ecom_lux"]},{"@type":"Person","@id":"https:\/\/ecomlux.lu\/en\/#\/schema\/person\/f557e4f43c08a1c9483ebbc0e91f38b3","name":"Jeremy","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ecomlux.lu\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/204ef6a15e593fe7005067a581fb027e2de6619385d199b46b5137a55aac8c5f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/204ef6a15e593fe7005067a581fb027e2de6619385d199b46b5137a55aac8c5f?s=96&d=mm&r=g","caption":"Jeremy"},"sameAs":["https:\/\/ecomlux.lu"],"url":"https:\/\/ecomlux.lu\/en\/author\/jeremy\/"}]}},"_links":{"self":[{"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/posts\/24767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/comments?post=24767"}],"version-history":[{"count":6,"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/posts\/24767\/revisions"}],"predecessor-version":[{"id":27138,"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/posts\/24767\/revisions\/27138"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/media\/24319"}],"wp:attachment":[{"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/media?parent=24767"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/categories?post=24767"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ecomlux.lu\/en\/wp-json\/wp\/v2\/tags?post=24767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}