Bard vs ChatGPT

In the constantly evolving world of digital marketing, customer relations are an essential element in determining the success of companies. Quality, personalised messages and compliance with current standards are imperative to ensure an exceptional customer experience. With this in mind, generative Artificial Intelligence (AI) is emerging as an innovative and essential solution to these complex […]

Get ready for Black Friday

Black Friday is an annual shopping event that will take place on 24 November 2023 this year. Known for its massive discounts, Black Friday is a day when retailers slash prices on a wide range of products, the name coming from the idea that businesses become profitable (black figures) through high sales volumes. Shoppers look […]

The importance of a social networking presence for businesses

Social media has taken our modern world by storm. Whether you’re an individual or a business, it’s hard to deny the massive influence they have on our lives. As a company, being active on the Social media is no longer an option, it’s a necessity. Not only does this allow you to connect with your […]

Clean up your mailbox : a gesture for the planet

Email is now a fast and increasingly popular means of communication. However, its use is not without consequences for the environment. Did you know that an email without an attachment generates 4 grams of CO2, compared to 11 grams for an email with a 1 MB attachment and up to 50 grams for a long […]